It’s Saturday morning February 2nd, the weather is atrocious, papers are late, but that’s nothing compared with the shock of receiving a unsigned letter from the Telegraph, stating their newspaper was going up today by 30p to £2-50. Furthermore, the Sunday and weekday editions were also going up 20p daily.

Now receiving the information the day the price increase takes place is stupidity at its very best, how is the office department of every Newsagent in Country supposed to incorporate this increase for their own staff who collect weekly accounts every Friday / Saturday mornings when totally unaware of such price rise?

Why start a price increase on a Saturday? but if the Telegraph think that’s necessary then every Newsagent in the Country needs to be informed by Wednesday prior at the very latest! Its NOT rocket science, merely having ones brain in order as acting in a professional manner.

When we eventually digest the contents of the letter, the penny eventually drops that despite increasing the Telegraph by £1.50p a week, they are not satisfied with that, they want to take 5p from every weekend copy we sell! From August we will set the weekend terms to the same as the weekday rate of 21.5%.

Still NOT satisfied, the Telegraph have the audacity to want us Newsagents to get our customers to go direct by subscription, and they in return will send those customers vouchers to give to Newsagents, and don’t forget you get ONE PENCE handling allowance per voucher, that fee was set by us Publishers some 30 years ago!!

Well we have news for the TELEGRAPH company, we Newsagents will NOT except the terms cut in August, we Newsagents will NOT be encouraging our customers to enter a subscription arrangement with you, and the days of the 1p handling allowance will very soon be history.